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Instant Carma

The Carma Project: a bicycle made from the scrap of a car. 

 

 

Can a bicycle make up for the kilometers a car has ran? With this question in mind Leo Burnett created a project called Carma, in which they turned the scraps of a car into a bicycle to rebalance karma by riding the same number of kilometers in a greener way.

 

For this project Rcicla Bicletas built a bicycle out of the scrap of a retired Mercedes, managing to recycle as many parts as possible; from the door handle to the rooftop upholstery, all the way to the engine sprocket and rear light reflectors. As they say themselves:“From a structural point of view, it was quite difficult. Building a bicycle exclusively with car parts is almost impossible. Although it took a lot of hard work, it was built the way we imagined it, almost entirely with the car parts, and what couldn't be built with them, has its personal touch.''

 

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They did a pretty amazing job! The bike and its accessories made from the car’s upholstery look pretty amazing and besides creating a cool bike out of scrap, the project is about sharing. The bicycle is not to be sold, or borrowed or even donated; it has to be shared, so everyone can contribute to the 159.768 kilometers that need to be ridden. To monitor the Carma’s balance a satellite GPS tracking system has been installed.

 

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The Carma bike will tour several cities in Portugal, so that everyone can contribute. In other words: ride it. 

 

text: Magali Elali

www.carma-project.com

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